ANTIOXIDANTS - ONE OF THE CORE FOUR
Vitamin C is an antioxidant.
Its job is to neutralise free radicals, the unstable molecules generated by UV exposure, pollution and environmental stress that break down collagen and accelerate skin ageing. It's one of the most researched and most effective ingredients in skincare and the evidence behind it is genuinely strong.
Vitamin C is not the antioxidant for everyone. If you're unsure which antioxidant to use, read this blog post first.