Most heat protectants work on one principle: coat the outside of the hair shaft and hope the cuticle layer takes the heat. The problem is that heat damage doesn't stop at the cuticle — it travels into the cortex, the inner structural core of the hair, where it disrupts the protein bonds that give hair its strength, elasticity and colour vibrancy. A product that only protects the surface isn't protecting where the damage actually happens.
HeatBounce is built around a different idea. It's powered by Resilicore™ heat-shielding technology — a patented innovation inspired by resilin, a natural protein that can withstand extreme temperatures. The molecular makeup of Resilicore™ allows it to penetrate past the cuticle and into the cortex, forming a protective shield from the inside out. In clinical testing it delivers 85% less breakage after blow drying and protects against heat up to 450°F — the temperature of a professional flat iron at full power.
The conditioning base is what makes this more than just a heat protectant. Hydrolyzed Barley Protein strengthens and conditions the hair shaft. Sunflower Seed Oil smooths the cuticle and adds emollient softness. Arginine — a key building block of hair keratin — restores softness and elasticity to damaged strands. Tocopherol (Vitamin E) and Rice Bran Extract add antioxidant support. The texture is a lightweight cream that distributes evenly without heaviness — on fine hair, a small amount goes a long way.
Apply to towel-dried hair before blow drying and to dry hair before hot tools. Reapply if switching between blow drying and irons in the same session. Can also be used as a leave-in conditioner without heat. Colour-safe and suitable for extensions.